It's been almost a year since the great "Kombucha Recall of 2010." Many changes have happened since then. For one, a lot of the big commerical kombucha brewers decided to "reformulate" their recipe to stay on grocery store shelves. I don't blame them; heck we tried doing that ourselves. But in the end, we decided to get licensed to legally sell our product just as it is: traditional kombucha that is uncompromised. I have tried some of the reformulated kombuchas that started showing up on our Minnesota shelves, and while I think they are close, I am not completely satisfied. There are remenants of traditional kombucha, but that "kombucha feel" just isn't there.  I want GTs/Synergy Classic formula back in Minnesota! I want to try some other traditional kombuchas as well. GTs/Synergy is offering their classic formula in a few states; California, Florida and Michigan so far. The response has been huge. Let's face it, kombucha fans miss the great beverage they fell in love with. The Enlightened version has its merits, but... So how do we get Minnesota at the top of the list of states for GT Dave/Synergy to get licensed? We need to create the market. Write him an email (drinks4life@gtskombucha.com ) and send him a facebook message (http://www.facebook.com/?ref=home#!/GTsSynergyKombucha) demanding the classic formula! Oh granted I have an ulterior motive - we have been re-introduced in the Twin Cities and Wisconsin for a couple months, and sales are sluggish. I believe it's all about marketing - educating people on where to go for traditional kombucha. Unfortunately in MN, that is not where it used to be: Co-Ops, Whole Foods and other grocery stores. Currentlly we are in a handful of really cool, craft beer and wine stores. Problem is, a lot of these shoppers just don't know what kombucha is. So we need to educate these people about the great benefits of kombucha while letting our old fans know just where they can find us. The former is up to us, the latter could be benefitted by...GETTING GTs/SYNERGY classic formula up here! Because let's face it, their following is HUGE. And the best way to do that is build up our market and let ol' GT know that if he builds it, we will come. But in the meantime, if you're looking for some traditional, uncompromised kombucha - come out to one of these great stores and grab yourself one. You won't regret it! Restaurants: Common Roots Cafe - 2558 Lyndale Ave. So., Minneapolis, MN, 55405 Mill Valley Kitchen(on tap!) – 3906 Excelsior Blvd., Minneapolis, MN 55416 Spoonriver – 750 S. 2 Street, Suite 100, Minneapolis, MN, 55401 Stores in Minnesota: MGM Lake Calhoun– 3056 Excelsior Boulevard, Minneapolis MN 55416 Blue Max– 14640 10 Ave. So., Burnsville, MN 55337 The Four Firkins – 8009 Minnetonka Blvd., St. Louis Park, MN 55426 Heritage Liquor – 1347 Frost Ave., Maplewood, MN 55109 Lund's Grocery Northeast(in pharmacy) - 55 University Ave. SE, Minneapolis, MN MGM Lake Calhoun– 3056 Excelsior Boulevard, Minneapolis MN 55416 Princeton’s Liquor – 12790 Bass Lake Road, Maple Grove, MN 55369 Rum River Wine – 14107 St. Francis Blvd., Ramsey, MN 55303 South Lyndale Liquors – 5300 Lyndale Ave. So., Minneapolis, MN 55419 The Wine Thief & Ale Jail – 1787 St. Clair Ave., St. Paul, MN 55105 Thomas Liquors- 1941 Grand Ave., St. Paul, MN 55105 Zipp’s Liquor – 2618 Franklin Ave., Minneapolis, MN 55406 |
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Categories30 day challenge30 day challenge, kombucha kamp, kombucha kamp 30 day challenge, new year's resolution, kombucha angel investors GTs classic formula, GTs kombucha, Synergy classic, Synergy kombucha, traditional kombucha, kombucha, story, starting a business, secondary ferment kombucha, story, tao oak barrel kombucha |
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